Data protection at a glance

General information

The following notes provide a simple overview of what happens to your personal data when you visit this website. Personal data is any data with which you can be personally identified. Detailed information on the subject of data protection can be found in our data protection declaration listed under this text.

Data collection on this website

Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator. Their contact details can be found in the section "Notice on the responsible body" in this data protection declaration.

How do we collect your data?

On the one hand, your data is collected by providing it to us. This can be, for example, data that you enter in a contact form.

Other data is collected automatically or after your consent when visiting the website by our IT systems. These are mainly technical data (e.g. Internet browser, operating system or time of page access). This data is collected automatically as soon as you enter this website.

What do we use your data for?

Part of the data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right at any time to receive information free of charge about the origin, recipient and purpose of your

stored personal data. You also have the right to request the rectification or deletion of this data. If you have given your consent to data processing, you can revoke this consent at any time for the future. You also have the right to request the restriction of the processing of your personal data in certain circumstances. Furthermore, you have the right to lodge a complaint with the competent supervisory authority.

You can contact us at any time if you have any further questions on the subject of data protection.

Analysis tools and third-party tools

Analytics and third-party tools

When you visit our website, your surfing behaviour can be statistically evaluated. This is mainly done with cookies and so-called analysis programs. Here we also use services from Google - this is a company headquartered in the USA. Further information and the privacy policy can be found here or at https://policies.google.com/privacy?hl=en.

The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you.

You can object to this analysis or prevent it by not using certain tools. Detailed information about all these tools and your options for objection can be found in the following privacy policy.

External Hosting

This website is hosted by an external service provider (hoster). The personal data collected on this website is stored on the hoster's servers. These may include IP addresses, contact requests, meta and communication data, contract data, contact data, names, website accesses and other data generated via a website.

The hoster is used for the purpose of fulfilling the contract with our potential and existing customers (Art. 6 para. 1 lit. b GDPR) and in the interest of a secure, fast and efficient provision of our online offer by a professional provider (Art. 6 para. 1 lit. f GDPR).

If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

Our hoster will only process your data to the extent necessary to fulfil its performance obligations and follow our instructions in relation to this data.

We use the following hoster:

Microsoft Ireland Operations Limited

Legal form: Private Company Limited by Shares Registered in Ireland, No. 256796 Office:

70 Sir John Rogerson's Quay

Dublin 2

Ireland

Order processing

We have concluded a contract for order processing (DPA) with the above-mentioned provider. This is a contract prescribed by data protection law, which ensures that it processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

General information and mandatory information

Privacy

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this data protection declaration.

When you use this website, various personal data is collected.

Personal data is data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission on the Internet (e.g. when communicating by e-mail) may have security gaps. A complete protection of the data against access by third parties is not possible.

Note on the responsible body

The responsible body for data processing on this website is:

LAPIERRE SAS

Rue Edmond Voisenet

BP 50573

21005 DIJON CEDEX FRANCE

Telephone: 1234567890

E-mail: info@lapierre.com

The responsible body is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (e.g. names, e-mail addresses, etc.).

Storage period

Unless a more specific storage period has been specified in this data protection declaration, your personal data will remain with us until the purpose for data processing ceases to apply. If you make a legitimate request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible reasons for storing your personal data (e.g. tax or commercial retention periods); in the latter case, the deletion takes place after these reasons have ceased to exist.

General information on the legal bases of data processing on this website

If you have consented to data processing, we process your personal data on the basis of Art. 6 para. 1 lit. a GDPR or Art. 9 para. 2 lit. a GDPR, provided that special categories of data are processed in accordance with Art. 9 para. 1 GDPR. In the case of express consent to the transfer of personal data to third countries, the data processing is also carried out on the basis of Art. 49 para. 1 lit. a GDPR. If you have consented to the storage of cookies or access to information in your end device (e.g. via device fingerprinting), the data processing is additionally based on § 25 (1) TTDSG. The consent can be revoked at any time. Are your data for

If the contract is fulfilled or required to carry out pre-contractual measures, we process your data on the basis of Art. 6 para. 1 lit. b GDPR. Furthermore, we process your data if it is necessary to fulfil a legal obligation on the basis of Art. 6 para. 1 lit. c GDPR.

The data processing may also take place on the basis of our legitimate interest in accordance with Art. 6 para. 1 lit. f GDPR. The relevant legal bases in each individual case are provided in the following paragraphs of this data protection declaration.

Data protection supervisor

We have appointed a data protection officer.

Dipl.-Ing. Lars Ebertz on behalf of L-E-C.COM GmbH

Lubergstrasse 2

D-35756 Mittenaar

GERMANY

Phone: +49 2778 6969 10

E-mail: lars@ebertz-datenschutz.de

Note on data transfer to the USA and other third countries

Among other things, we use tools from companies based in the USA or other third countries that are not secure under data protection law. If these tools are active, your personal data may be transferred to and processed in these third countries. We would like to point out that in these countries no level of data protection comparable to that of the EU can be guaranteed. For example, US companies are obliged to hand over personal data to security authorities without you as a data subject being able to take legal action against this. It can therefore not be ruled out that US authorities (e.g. secret services) process, evaluate and permanently store your data on US servers for surveillance purposes. We have no influence on these processing activities.

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke your consent at any time. The legality of the data processing carried out until the revocation remains unaffected by the revocation.

Right to object to data collection in special cases as well as to direct marketing (Art. 21 GDPR)

IF THE DATA PROCESSING ON THE BASIS OF ART. 6 PARA. 1 LIT. E OR F GDPR

, YOU HAVE THE RIGHT AT ANY TIME TO, FOR REASONS ARISING FROM YOUR PARTICULAR

SITUATION, AGAINST THE PROCESSING OF YOUR PERSONAL DATA

LODGE AN OBJECTION; THIS SHALL ALSO APPLY TO A SITUATION BASED ON THESE PROVISIONS.

PROFILING. THE RESPECTIVE LEGAL BASIS ON WHICH PROCESSING IS BASED,

PLEASE REFER TO THIS PRIVACY POLICY. IF YOU FILE AN OBJECTION,

IF WE WILL NO LONGER PROCESS YOUR PERSONAL DATA CONCERNED,

UNLESS WE CAN PROVIDE COMPELLING LEGITIMATE GROUNDS FOR PROCESSING

EVIDENCE THAT OUTWEIGHS YOUR INTERESTS, RIGHTS AND FREEDOMS OR THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS (OBJECTION PURSUANT TO ARTICLE 21 (1) GDPR).

IF YOUR PERSONAL DATA IS PROCESSED FOR DIRECT MARKETING PURPOSES,

SO YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF

PERSONAL DATA CONCERNED FOR THE PURPOSE OF SUCH ADVERTISING

INSERTION; THIS ALSO APPLIES TO PROFILING, INSOFAR AS SUCH DIRECT ADVERTISING IN

CONNECTION. IF YOU OBJECT, YOUR PERSONAL DATA WILL THEN NO LONGER BE USED FOR THE PURPOSE OF DIRECT MARKETING (OBJECTION PURSUANT TO ART. 21 PARA. 2 GDPR).

Right to lodge a complaint with the competent supervisory authority

In the event of violations of the GDPR, the data subjects have the right to lodge a complaint with a

supervisory authority, in particular in the Member State of their habitual residence, place of work or place of alleged infringement. The right to lodge a complaint is without prejudice to any other administrative or judicial remedy.

Right to data portability

You have the right to have data that we process automatically on the basis of your consent or in fulfilment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another controller, this will only take place to the extent that it is technically feasible.

Information, deletion and correction

Within the framework of the applicable legal provisions, you have the right to free of charge at any time.

Information about your stored personal data, their origin and recipient and the purpose of the data processing and, if applicable, a right to correction or deletion of this data. You can contact us at any time if you have any further questions on the subject of personal data.

Right to restriction of processing

You have the right to request the restriction of the processing of your personal data. You can contact us at any time. The right to restriction of processing exists in the following cases:

 If you dispute the accuracy of your personal data stored with us, we usually need time to verify this. For the duration of the audit, you have the right to request the restriction of the processing of your personal data.

If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion.

If we no longer need your personal data, but you need it to exercise it,

If you need to defend or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.

 If you have filed an objection pursuant to Article 21 (1) GDPR, a balance must be struck between your interests and ours. As long as it is not yet clear whose interests prevail, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, this data may only be processed – apart from its storage – with your consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State.

SSL or TLS encryption

This site is used for security reasons and to protect the transmission of confidential content, such as

Example orders or inquiries that you send to us as the site operator, an SSL or TLS

Encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Objection to advertising e-mails

The use of contact data published within the scope of the imprint obligation for the purpose of sending unsolicited advertising and information materials is hereby rejected. The operators of the pages expressly reserve the right to take legal action in the event of the unsolicited sending of advertising information, such as spam e-mails.

Data collection on this website

Cookies

Our Internet pages use so-called "cookies". Cookies are small text files and are aimed at

No damage to your device. They are stored either temporarily on your device for the duration of a session (session cookies) or permanently (permanent cookies). Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or they are automatically deleted by your web browser.

In some cases, cookies from third-party companies may also be stored on your device when you enter our site (third-party cookies). These enable us or you to use certain services of the third-party company (e.g. cookies for processing payment services).

Cookies have different functions. Many cookies are technically necessary because certain website functions would not work without them (e.g. the shopping cart function or the display of videos). Other cookies are used to evaluate user behavior or to display advertising.

Cookies that are necessary to carry out the electronic communication process, to provide certain functions desired by you (e.g. for the shopping cart function) or to optimise the website (e.g. cookies to measure the web audience) (necessary cookies) are stored on the basis of Art. 6 para. 1 lit. f GDPR, unless another legal basis is specified. The website operator has a legitimate interest in the storage of necessary cookies for the technically error-free and optimized provision of its services. If consent to the

Storage of cookies and comparable recognition technologies has been queried, the processing takes place exclusively on the basis of this consent (Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG); the consent can be revoked at any time.

You can set your browser so that you are informed about the setting of cookies and

Allow cookies only in individual cases, exclude the acceptance of cookies for certain cases or in general

and enable the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

Insofar as cookies are used by third-party companies or for analysis purposes, we will inform you separately about this in the context of this data protection declaration and, if necessary, request your consent.

OneTrust Consent Management

We offer you the opportunity to decide in detail in which cases you want to consent to tracking via cookies and other technologies - for the purpose of displaying content relevant to you and offers tailored  to you.

The processing of your data for the purposes stated here is partly based on legitimate interest, but in some cases we also need your consent. For this purpose, we use the Consent Management Platform (CMP) of OneTrust, LLC, 1350 Spring St NW, Atlanta, GA 30309, as a processor.

The CMP of Onetrust enables you to give us a data protection-compliant and self-determined consent to the processing of your data and to revoke it at any time. You can also object to data processing based on our legitimate interest. Further information on Data Protection and Onetrust's CMP can be found here: https://www.onetrust.de/datenschutzerklaerung/

Server log files

The provider of the pages automatically collects and stores information in so-called server log

Files that your browser automatically transmits to us. These are:

Browser type and browser version Operating system used

Referrer URL

Host name of the accessing computer

Time of server request IP address

This data is not merged with other data sources.

This data is collected on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of his website – for this purpose, the server log files must be recorded.

Contact

If you send us inquiries via the contact form, your details from the

Inquiry form including the contact details provided by you there for the purpose of processing the request

and in case of follow-up questions stored with us. We do not pass on this data without your consent.

The processing of this data takes place on the basis of Art. 6 para. 1 lit. b GDPR, if your request is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the

effective processing of enquiries addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR) if this has been requested; the consent can be revoked at any time.

The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies.

(e.g. after your request has been processed). Mandatory statutory provisions – in particular retention periods – remain unaffected.

Request by e-mail, telephone or fax

If you contact us by e-mail, telephone or fax, your request, including all resulting personal data (name, request), will be stored and processed by us for the purpose of processing your request. We do not pass on this data without your consent.

The processing of this data takes place on the basis of Art. 6 para. 1 lit. b GDPR, if your request is related to the fulfillment of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the

effective processing of enquiries addressed to us (Art. 6 para. 1 lit. f GDPR) or on your consent (Art. 6 para. 1 lit. a GDPR) if this has been requested; the consent can be revoked at any time.

The data you send to us via contact requests will remain with us until you request us to delete it, revoke your consent to storage or the purpose for data storage no longer applies.

(e.g. after your request has been processed). Mandatory statutory provisions – in particular statutory retention periods – remain unaffected.

Salesforce Sales Cloud

We use Salesforce Sales Cloud to manage customer data. The provider is salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich (hereinafter referred to as "Salesforce").

Salesforce Sales Cloud is a CRM system and allows us, among other things, to manage existing and potential customers as well as customer contacts and to organize sales and communication processes. The use of the CRM system also enables us to analyze our customer-related processes. Customer data is stored on Salesforce's servers. Personal data may also be transmitted to the parent company of salesforce.com Germany GmbH, salesforce.com inc., Salesforce Tower, 415 Mission Street, San Francisco, CA 94105, USA.

Details about Salesforce Sales Cloud features can be found here: https://www.salesforce.com/de/products/sales-cloud/overview/.

Salesforce Sales Cloud is used on the basis of Art. 6 para. 1 lit. f GDPR. The

Website operator has a legitimate interest in the most efficient customer administration and communication possible. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. DeviceFingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

Salesforce has Binding Corporate Rules (BCR) approved by the French Data Protection Authority. These are binding corporate rules that legitimise the company's internal data transfer to third countries outside the EU and the EEA. Details can be found here: https://www.salesforce.com/de/blog/2020/07/die-binding-corporate-rules-von-salesforce-erfuellenhoechste-da.html.

For details, see Salesforce's Privacy Policy: https://www.salesforce.com/de/company/privacy/.

Order processing

We have concluded a contract for order processing (DPA) with the above-mentioned provider. This is a contract prescribed by data protection law, which ensures that it processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Analysis tools and advertising

Google Tag Manager

We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool used to provide tracking or statistics tools and other

technologies on our website. Google Tag Manager itself does not create a

User profiles, does not store cookies and does not carry out any independent analyses. It only serves the

Management and playout of the tools integrated via him. However, Google Tag Manager collects your IP address, which can also be transferred to Google's parent company in the United States.

The Use of Google Tag Manager is based on Art. 6 para. 1 lit. f GDPR. The

Website operator has a legitimate interest in a quick and uncomplicated integration and

Management of various tools on its website. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1

TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

Google Analytics

This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyse the behaviour of website visitors. The website operator receives various usage data, such as page views, length of stay, operating systems used and origin of the user. This data is assigned to the respective end device of the user. An assignment to a user ID does not take place.

Google Analytics uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or device fingerprinting). The information collected by Google about the use of this website is usually transmitted to a Google server in the USA and stored there.

The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission.

Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

IP anonymization

We have activated the IP anonymization function on this website. This will change your IP address from

Google within member states of the European Union or in other contracting states of the

Agreement on the European Economic Area shortened before transfer to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Browser Plugin

You can prevent the collection and processing of your data by Google by downloading and installing the browser plug-in available under the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

More information on the handling of user data by Google Analytics can be found in Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de.

Demographic characteristics of Google Analytics

This website uses the "demographic characteristics" function of Google Analytics to

To be able to display suitable advertisements to website visitors within the Google advertising network. This allows reports to be created that contain statements about the age, gender and interests of the site visitors. This data comes from interest-based advertising from Google as well as from visitor data from third-party providers. This data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the section "Objection to data collection".

Order processing

We have concluded a contract with Google for order processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Hotjar

This website uses Hotjar. The provider is Hotjar Ltd., Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe (Website: https://www.hotjar.com).

Hotjar is a tool for analyzing your user behavior on this website. With Hotjar we can, among other things, Record your mouse and scroll movements and clicks. Hotjar can also determine how long you have stayed with the mouse pointer on a certain place. From this information, Hotjar creates so-called heatmaps, which can be used to determine which website areas are preferred by the website visitor.

Furthermore, we can determine how long you stayed on a page and when you left it. We can also determine where you have cancelled your entries in a contact form (so-called conversion funnels).

In addition, Hotjar can be used to obtain direct feedback from website visitors. This function serves to improve the web offers of the website operator.

Hotjar uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or the use of device fingerprinting).

If consent has been obtained, deso is used. g.Service exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. The consent can be revoked at any time. If no consent has been obtained, the use of this service takes place on the basis of Art. 6 para. 1 lit. f GDPR; the website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising.

Disabling Hotjar

If you want to disable data collection by Hotjar, click on the following link and follow the instructions there: https://www.hotjar.com/policies/do-not-track/

Please note that the deactivation of Hotjar must be done separately for each browser or device.

Further information about Hotjar and the data collected can be found in Hotjar's privacy policy under the following link: https://www.hotjar.com/privacy

Order processing

We have concluded a contract for order processing (DPA) with the above-mentioned provider.

This is a contract prescribed by data protection law, which ensures that it processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Clarity

This website uses Clarity. Provider is Microsoft Corporation, One Microsoft Way, Redmond, WA

98052-6399 (USA), https://docs.microsoft.com/en-us/clarity/ (hereinafter "Clarity").

Clarity is a tool for analyzing user behavior on this website. In particular, Clarity records mouse movements and creates a graphical representation of which part of the website users scroll on particularly frequently (heatmaps). Clarity may also record sessions so that we can view site usage in the form of videos. Furthermore, we receive information about the general user behavior within our website.

Clarity uses technologies that enable the recognition of the user for the purpose of analyzing user behavior (e.g. cookies or the use of device fingerprinting). Your personal data is stored on Microsoft's servers (Microsoft Azure Cloud Service) in the USA.

Insofar as consent has been obtained, the above-mentioned service is used exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 TTDSG. The consent can be revoked at any time. If no consent has been obtained, the use of this service takes place on the basis of Art. 6 para. 1 lit. f GDPR; the website operator has a legitimate interest in effective user analysis.

Further details on Clarity's data protection can be found here: https://docs.microsoft.com/en-us/clarity/faq.  Order processing

We have concluded a contract for order processing (DPA) with the above-mentioned provider. This is a contract prescribed by data protection law, which ensures that it processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Google DoubleClick

This website uses functions of Google DoubleClick. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland, (hereinafter "DoubleClick").

DoubleClick is used to show you interest-based advertisements throughout the Google advertising network. The advertisements can be adapted to the interests of the respective viewer with the help of DoubleClick. For example, our advertising may appear in Google search results or in banner ads associated with DoubleClick.

In order to be able to display interest-based advertising to users, DoubleClick must select the respective

Recognize viewers and their visited websites, clicks and other information about

Assign user behavior. For this purpose, DoubleClick uses cookies or comparable

recognition technologies (e.g. device fingerprinting). The information collected is combined into a pseudonymous user profile in order to display interest-based advertising to the user concerned.

The use of this service is based on your consent in accordance with Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

Further information on objection options to the advertisements displayed by Google can be found in the following links: https://policies.google.com/technologies/ads and https://adssettings.google.com/authenticated.

YOTPO REVIEWS

On the basis of our legitimate interests (i.e. interest in the analysis, optimisation and economic operation of our online offer within the meaning of Art. 6 para. 1 lit. f. GDPR), we use the App Yotpo of the provider Yotpo, 33 West 19th Street, 5th Floor, New York, NY 10011 (https://www.yotpo.com) within our online offer in order to use its content and services to evaluate purchases. For this purpose, we forward personal data of our customers who have made a purchase to the said company.

For this offer, emails will be sent after a specified period of time to request the evaluation of your purchase. This serves to improve the user experience of our web shop through individual and independent evaluations of our products and services.

Yotpo's protection advice: https://www.yotpo.com/privacy-policy/

Newsletter

Newsletter data

If you would like to receive the newsletter offered on the website, we need an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter. Further data will not be collected or will only be collected on a voluntary basis. We use this data exclusively for sending the requested information and do not pass it on to third parties.

The processing of the data entered in the newsletter registration form takes place exclusively on

Basis of your consent (Art. 6 para. 1 lit. a GDPR). You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time, for example via the "unsubscribe" link in the newsletter. The legality of the data processing operations that have already taken place remains unaffected by the revocation.

The data stored by you for the purpose of subscribing to the newsletter will be stored by us until your

Unsubscribe from the newsletter stored by us or .dem newsletter service provider and deleted from the newsletter distribution list after unsubscribing from the newsletter or after the end of the purpose. We reserve the right to delete or block e-mail addresses from our newsletter distribution list at our own discretion within the scope of our legitimate interest pursuant to Art. 6 para. 1 lit. f GDPR.

Data stored by us for other purposes remain unaffected by this.

After you unsubscribe from the newsletter distribution list, your e-mail address will be sent to us or .dem

Newsletter service providers may be stored in a blacklist if this is necessary to prevent future mailings. The data from the blacklist will only be used for this purpose and will not be merged with other data. This serves both your interest and our interest in complying with the legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR). The storage in the blacklist is not limited in time. You can object to the storage if your interests outweigh our legitimate interest.

Plugins and Tools

YouTube with enhanced privacy

This website integrates videos from YouTube. The operator of the pages is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in enhanced privacy mode. According to YouTube, this mode means that YouTube does not store any information about visitors to this website before they watch the video. However, the transfer of data to YouTube partners is not necessarily excluded by the extended data protection mode. This is how YouTube connects to the Google DoubleClick network, regardless of whether you're watching a video.

Once you start a YouTube video on this website, a connection to the servers of

YouTube. The YouTube server is informed which of our pages you have visited.

If you are logged in to your YouTube account, you enable YouTube to directly monitor your surfing behaviour

to be associated with your personal profile. You can prevent this by getting logged out of your YouTube account.

Furthermore, youTube can store various cookies on your device after starting a video or use comparable recognition technologies (e.g. device fingerprinting). In this way, YouTube can obtain information about visitors to this website. This information is used, inter alia:

used to collect video statistics, improve usability and prevent fraud.

If necessary, further data processing operations may be triggered after the start of a YouTube video, over which we have no influence.

The use of YouTube is in the interest of an appealing presentation of our online offers.

This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. Provided that a corresponding

Consent has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a

GDPR and § 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

Further information on data protection at YouTube can be found in their privacy policy at: https://policies.google.com/privacy?hl=de.

Google Web Fonts

This site uses so-called web fonts, which are provided by Google, for the uniform presentation of fonts. When you call up a page, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.

For this purpose, the browser you are using must connect to Google's servers. As a result, Google becomes aware that this website has been accessed via your IP address. The use of Google WebFonts is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the uniform presentation of the typeface on its website. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. DeviceFingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

If your browser does not support web fonts, a standard font will be used by your computer.

Further information on Google Web Fonts can be found under https://developers.google.com/fonts/faq and in Google's privacy policy: https://policies.google.com/privacy?hl=de.

Adobe Fonts

This website uses web fonts from Adobe for the uniform presentation of certain fonts. The provider is Adobe Systems Incorporated, 345 Park Avenue, San Jose, CA 95110-2704, USA (Adobe).

When you visit this website, your browser loads the required fonts directly from Adobe in order to be able to display them correctly on your device. Your browser connects to Adobe's servers in the USA. As a result, Adobe becomes aware that this website has been accessed via your IP address. According to Adobe, no cookies are stored when the fonts are provided.

The storage and analysis of the data takes place on the basis of Art. 6 para. 1 lit. f GDPR. The

Website operator has a legitimate interest in the uniform representation of the typeface on its

Website. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.adobe.com/de/privacy/eudatatransfers.html.

For more information about Adobe Fonts, see:

https://www.adobe.com/de/privacy/policies/adobe-fonts.html.

Adobe's privacy policy can be found at: https://www.adobe.com/de/privacy/policy.html

Facebook Lead Ads

Wir nutzen die Funktion „Lead Ads“ von Facebook, um bestimmte personenbezogene Daten von Interessenten – sog. Leads – über ein auf Webseiten von Facebook dargestelltes Kontaktformular (sog. „Instant-Formular“) zu erfassen und zu verarbeiten. Inhalt und Umfang der in diesem Formular angefragten Daten hängt von der Ausrichtung der jeweiligen Lead-Kampagne ab. Die Verarbeitung der Daten ist hierbei strikt an die mit der jeweiligen Lead Ad-Kampagne verfolgten Zwecke gebunden. Diese Zwecke werden im Rahmen der Lead Ad bzw. auf dem vorgehaltenen Formular eindeutig benannt, bevor die angegebenen Daten übermittelt werden. Je nach Ausrichtung der Lead Ad-Kampagne ist Rechtsgrundlage für die Datenverarbeitung entweder Ihre ausdrückliche Einwilligung (etwa für Maßnahmen der Direktwerbung wie der Registrierung zum E-Mail-Newsletter Versand) oder unser berechtigtes Interesse an einer optimalen Vermarktung unseres Angebots.

Eine Weitergabe der Daten an Dritte findet nicht statt. Im Rahmen der vorgenannten Leistungen können über Instant-Formulare übermittelte Daten auf Servern der Facebook Inc., 1601 Willow Rd, Menlo Park, CA 94025, USA gespeichert werden. Des Weiteren können Sie bei mobilen Endgeräten in den dortigen Einstellmöglichkeiten den Zugriff des Dienstes auf Kontakt- und Kalenderdaten, Fotos, Standortdaten etc. beschränken. Dies ist jedoch abhängig vom genutzten Betriebssystem. Weitere Informationen zu Datenverarbeitungen über Facebook Lead Ads finden Sie in der Datenrichtlinie von Facebook unter https://de-de.facebook.com/privacy/explanation 

Die Datenverarbeitung erfolgt insoweit auf Grundlage einer Vereinbarung zwischen gemeinsam Verantwortlichen, die Sie hier einsehen können: https://www.facebook.com/legal/terms/page_controller_addendum .

Den Datenschutzbeauftragten von Facebook können Sie über das von Facebook bereitgestellte Online-Kontaktformular unter https://www.facebook.com/help/contact/540977946302970  kontaktieren.

Google Maps

This site uses the map service Google Maps. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions of Google Maps, it is necessary to save your IP address. These

Information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer. If Google Maps is activated, Google may use Google Web Fonts for the purpose of uniform display of fonts. When you call up Google Maps, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.

The use of Google Maps is in the interest of an appealing presentation of our online offers and an easy findability of the places indicated by us on the website. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. Provided that a corresponding

Consent has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a

GDPR and § 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

The data transfer to the USA is based on the standard contractual clauses of the EU Commission.

Details can be found here:

https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

More information on the handling of user data can be found in Google's privacy policy:

https://policies.google.com/privacy?hl=de.

Google reCAPTCHA

We use "Google reCAPTCHA" (hereinafter "reCAPTCHA") on this website. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

The purpose of reCAPTCHA is to check whether the data entry on this website (e.g. in a contact form) is carried out by a human or by an automated program. For this purpose, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis begins automatically as soon as the website visitor enters the website. Evaluated for analysis

reCAPTCHA various information (e.g. IP address, length of stay of the website visitor on the website or mouse movements made by the user). The data collected during the analysis will be forwarded to Google.

The reCAPTCHA analyses run completely in the background. Website visitors are not informed that an analysis is taking place.

The storage and analysis of the data takes place on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting its web offers from abusive automated spying and SPAM. If a corresponding consent has been requested, the processing takes place exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1

TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

For more information about Google reCAPTCHA, please refer to the Google Privacy Policy and the Google Terms of Service under the following links:

https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de.

PRIVACY POLICY GOOGLE LEAD ADS

PRIVACY POLICY FOR OUR GOOGLE ADS LEAD FORM EXTENSION

General information on data protection
The protection of your private rights and freedoms is important to us; we use your data only for the intended purposes. Since it is important to us that you know at all times to what extent we collect, use and, if necessary, use your data. to third parties, we will inform you below in detail about the processing of your personal data (collected via our lead form). 

When processing personal data, we strictly adhere to the requirements of the EU General Data Protection Regulation (GDPR) and the Federal Data Protection Act (BDSG) and, if necessary, further data protection-relevant provisions.

Scope
This Privacy Policy applies solely to our Google Lead Form extension. It does not apply to Google's own content; Google's privacy policy can be found here https://policies.google.com/privacy?hl=en&gl=en

Name and address of the controller
GHOST-Bikes GmbH
An der Tongrube 3
95652 Waldsassen
Phone: 09632-92550
E-mail: info@ghost-bikes.de

Name and address of the data protection officer
Dipl.-Ing. Lars Ebertz on behalf of L-E-C.COM GmbH
Lubergstrasse 2
35756 Mittenaar, Germany
Phone: +49 2778 6969 10
E-mail: lars(at)ebertz-datenschutz.de 

If you have any questions about the processing of your personal data, if you wish to assert your  rights as a data subject (such as the right to information, correction, blocking or deletion of data) or if you revoke your consent,  please contact our data protection officer directly.

About Google Ads (provider of the lead form extension)
Google Ireland LimitedGordon House, Barrow StreetDublin 4IrelandTel: +353 1 543 1000 Fax: +353 1 686 5660
E-mail: support-deutschland(at)google.com
 
Google's  privacy policy can be found here
https://policies.google.com/privacy?hl=de&gl=de

Google Data Protection Officer
To contact Google's data protection officer,  you can  fill out a corresponding contact form under the following link:

https://support.google.com/policies/contact/general_privacy_form

Operation of our Google Ads lead form extension
Within the lead form extension, Google collects personal data for us.

Interaction with our lead form
As soon as you enter data in our  lead form, it will be stored in our Google Ads profile. Through our profile, we can download the data collected and use it for the purpose stated in the form. The data will not be passed on to third parties.

We transfer the data into our:

SALESFORCE SALES CLOUD
We use Salesforce Sales Cloud to manage customer data. The provider is salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich (hereinafter referred to as "Salesforce").

Salesforce Sales Cloud is a CRM system and allows us, among other things, to manage existing and potential customers as well as customer contacts – such as Google LeadAd accounts – and to organize sales and communication processes. The use of the CRM system also enables us to analyze our customer-related processes. 

Customer data is stored on Salesforce's servers. Personal data may also be transmitted to the parent company of salesforce.com Germany GmbH, salesforce.com inc., Salesforce Tower, 415 Mission Street, San Francisco, CA 94105, USA. 

Salesforce has Binding Corporate Rules (BCR) approved by the French Data Protection Authority. These are binding corporate regulations that legitimize intra-company data transfer to third countries outside the EU and the EEA. 

Details can be found  here: www.salesforce.com/de/blog/2020/07/die-binding-corporate-rules-von-salesforce-erfuellenhoechste-da.html

Details can  be found in Salesforce's privacy policy: www.salesforce.com/de/company/privacy/.

Salesforce Order Processing
We have concluded a contract for order processing (DPA) with the above-mentioned provider. This is a contract prescribed by data protection law that ensures that it processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

Deletion or blocking of personal data
We store your personal data only for the period necessary to fulfil the specified purpose. After the purpose ceases to exist and after expiration, if necessary. existing retention periods, your data will be  deleted immediately. If deletion is not possible, the data will be blocked instead.

Rights of data subjects
Chapter III of the EU General Data Protection Regulation (GDPR) provides extensive rights for data subjects, which we explain to you below  with regard to the processing of your personal data:

1) Right to informationThis requirement applies in particular to information on the following details of data processing:

2) Recht auf Berichtigung
Ggfs. fehlerhafte Datenbestände werden wir umgehend berichtigen, sofern Du uns über den Umstand entsprechend informieren.

3) Right to erasure (right to be forgotten)If processing is no longer necessary and one of the following conditions is met:

As part of the deletion request, we may pass on your  request to those third parties to whom your data had previously been transmitted.

4) Right to restriction of processingIf one of the following conditions is met:

5) Right to data portabilityIf it is technically possible and does not affect the rights and freedoms of other persons, we will – at your  request –  transfer your data to another recipient (controller).

6) Right to objectIf we collect or have collected and process personal data from you (on the basis of Art. 6 para. 1 e or f or Art. 9 para. 2 a GDPR), you have the  right to object to data processing (including profiling) at any time (with effect for the future). In exceptional cases, the objection may be ineffective, e.g. if we can demonstrate compelling legitimate interests for the processing that  outweigh your interests or if processing serves to assert, exercise or defend legal claims. If we  process your personal data for direct marketing purposes, you have the right to object to this processing at any time. This also applies to profiling to the extent that it is associated with such direct marketing. You also  have the right to object to the processing of your data  concerning you, which is carried out  by us for scientific or historical research purposes or for statistical purposes pursuant to Article 89 (1) GDPR, unless such processing is necessary for the performance of a task carried out for reasons of public interest.

7) Automated individual decision-making, including profilingIf we collect or have collected and process personal data from you, you have  the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or   similarly significantly affected. Exceptions to this requirement apply if the decision is necessary for the conclusion or performance of a contract between you and us or if you  have expressly consented to the processing. In any case, we will take appropriate measures to  safeguard your rights and freedoms  and legitimate interests, including at least the right to obtain human intervention on our part, to express our point of view and to contest the decision.

8) Right to revoke consent under data protection law
You have the  right to revoke your consent to the processing of personal data at any time.

9) Right to lodge a complaint with a supervisory authorityYou can  find a list of the supervisory authorities responsible in Germany  on the website of the Federal Commissioner for Data Protection or under the following link:
https://www.bfdi.bund.de/DE/Infothek/Anschriften_Links/AufsBehoerdFuerDenNichtOeffBereich/AufsichtsbehoerdenNichtOeffBereich_liste.html

Legal basis of processing
We process personal data in accordance with the requirements of the GDPR, depending on the type and purpose of the processing as follows:

Informed consent Article 6(1)(a)
Protection of our legitimate interest Article 6(1)(f)

Our legitimate interest
Our legitimate interest, defined in accordance with Article 6 (1) (f) GDPR, is based on the performance of our business activities to maintain our operational capacity and secure the employment of our employees.

Existence of automated decision-making
We do not use automatic decision-making and do not use techniques to carry out profiling measures.

Service provider for Google marketing
If we use service providers for the data processing of our Google Lead form, we conclude corresponding contracts for order processing (DPA) with them. In the course of this, we regulate to what extent and under what security conditions the processing of the data takes place and determine the necessary authority to issue instructions in accordance with Art. 28 GDPR.